3 Sweden Selects JumpTap As Exclusive Mobile Advertising Partner
Mobile advertising agency, JumpTap says that it has been selected by mobile operator, 3 Sweden as their partner for mobile advertising. JumpTap will be the exclusive third party provider of mobile advertising on Planet 3, 3 Sweden's mobile portal as well as providing turnkey services for ad sales and campaign management.
"This alliance with 3 Sweden is a great example of how JumpTap is uniquely positioned to help operators offer advertisers the best way to connect and engage with mobile consumers," commented Mike Kent, vice president and general manager of JumpTap Europe. "Our rising number of operator partnerships allows us to deliver the most tailored and advanced packages in the industry."
"3 Sweden has been a pioneer in mobile marketing, working successfully with big brands including Nike, SF and Seven Eleven to attract the attention of the youth demographic," said Nicholas Högberg, Vice President 3 Sweden. "The partnership with JumpTap allows us to greatly advance this trend and strengthen our efforts through the most innovative technology while working with world class experienced teams that have been helping to forge the entire mobile advertising industry."
JumpTap says that it reaches 150 million mobile subscribers through partnerships with 18 mobile operators and numerous content publishers.
Posted to the site on 1st October 2008
